This is important in this day and age. Web and performance analytics are important if you want to transition into the new age. I know that not a lot of people believe that to be the case, but it is. If we can go and learn about how this works, then we can all become a lot more efficient. I hope that we can all understand that this is the way for us to go, because it definitely is, man.
Opinions / Thoughts / Ramblings - all personal.